Art Director

unified.agency in Atlanta

Job Description

Overview

Newton’s First Law: Objects at rest tend to remain at rest. The same is true of people. At DRUM, our job is to get people to move. But random movement is pointless. Movement in rhythm with the goals of our clients, on the other hand, is the most valuable thing in the world. There’s an irresistible beat that gets brands noticed, gets people talking and, above all, gets results. No wonder so many great brands — like AT&T, Aflac, Carhartt, E*TRADE, PayPal, March of Dimes and more — trust us to help take them where they want to go. We’re DRUM. Let’s dance.

If you’re not having any fun at work, you’re doing it wrong. Whether you’re in our Atlanta, Chicago or New York office, you’ll see for yourself: At DRUM, we love what we do. We’re focused, but not funless. Aggressive, but not ad-holes. After all, we believe in harmony. It’s there in everything we do, from our award-winning campaigns to our slightly less decorated bowling team. And it’s the reason our agency is recognized time and again, from Chief Marketer’s Top 200 Agencies to the Atlanta Journal-Constitution’s Top Workplaces.

Overview:

The Art Director is responsible for leading and managing the creative process for the design and production of the most effective solutions for email marketing campaigns, landing pages and other media as required. This person will be assigned to a primary client account, but will assist with other accounts on an as-needed basis.

Collaborating with other designers, copyrwiters and developers, this position relies heavily on strengths in graphic design, brand management, direct response and email marketing best-practices. The Art Director must be highly organized, creative and self-directed.

Time spent in this position is divided between art direction (30%) design production (30%), front-end coding (20%). The remaining 20% is spent in meetings, research, and new business development.

Responsibilities

DESIGN
  • Becomes the brand expert for assigned accounts.
  • Meets with Account Services to determine needs analysis, creative requirements, etc. for new and ongoing projects and changes.
  • Collaborates with other designers, developers and copywriters to generate creative ideas and concepts to fulfill the advertising needs of clients.
  • Requests information or assets need for project.
  • Creates layouts, comps, color studies, wire-frames, site maps, and UML use cases and is responsible for adherence to client graphic standards and brand guidelines.
  • Works with other designers, developers and copywriters in the production of deliverables.
  • Reviews design work and provides feedback to other designers.
  • Mentors junior designers, pushing them to expand their design abilities and understanding of interactive strategies.
  • Works closely with web developers to investigate technical opportunities and capabilities to maximize project performance.
  • For all projects he/she has participated in, reviews tracking data to determine what worked, what didn’t work and to derive “best practice” conclusions.
  • Oversee and directly produce designs capable of being built in email format.
BUILD
  • Produces and oversees production of HTML email and landing pages from creative concept through final XHTML/CSS.
  • Works with QA department to review builds,validate testing for cross-platform/cross-browser/cross-client compatibility and functionality.
  • Matches requirements documentation to build functionality.
OTHER
  • Investigates new technologies and channel.
  • Works with Account Service to ensure deadlines are met.
  • Immerses self in brand requirements and brand updates and communicates these policies and changes with the designers and account service team.
  • Assists in the new business process. May meet as part of a team with potential clients and prepare proposal materials.

Qualifications

  • Languages/Technologies: XHTML, CSS, JavaScript, and at least basic knowledge of how to read, understand and work around programming code in page files.
  • Applications: Adobe Creative Suite, Sublime, Brackets or similar HTML editor, Transmit or similar ftp client, Microsoft Office suite
  • Applications: After Effects, Tumult Hype or other animation apps, GIT version control, video editing, Invision, Cinemagraph
  • Strong ability to multi-task, problem solve and work in a deadline driven environment.
  • 3+ years of digital agency experience.
  • College Degree
  • Must have the ability to be client-centric, flexible and understand how to cope with design politics.

 

Original job posting Submit Resume

Similar Jobs

Art Director

22squared Atlanta

Associate Creative Director

J. Walter Thompson Atlanta

Digital Designer / Art Director

Luckie & Company Duluth

Design Director

Sharecare Inc Atlanta

Creative Director, KO:OP

The Coca-Cola Company Atlanta